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Every Thing You Need to Know About The Pixel 10 Launch Event



Get ready tech fans! The moment we’ve all been waiting for is finally here. Google is set to unveil the next generation of its mobile hardware at the highly anticipated Made by Google event. But this isn’t just any tech launch- it’s a celebration of a decade of Pixel devices and it’s bringing some serious star power along for the ride. 


Here’s everything you need to know about the Pixel 10 launch from the celebrity guests to the key device details and what to expect from Google’s big announcements.


When and Where to Watch 


The Made by Google event is happening on August 20th 2025. While the event is taking place in New York you can catch all the action live from anywhere in the world. 

  • Date: Wednesday, August 20, 2025

  • Time: 1:00 PM ET/ 10:00 AM PT 

  • How to Watch: The keynote will be livestreamed on Google’s official YouTube channel as well as on the Made by Google official website. 


A Star-Studded Anniversary 


To mark 10 generations of the Pixel Google is pulling out the stops. The company has teased a list of high-profile guests who will be part of the keynote, making this a launch event unlike any we’ve seen before. The lineup includes: 

  • Jimmy Fallon: The host of The Tonight Show will add a touch of late-night humor to the proceedings.

  • Stephen Curry: The NBA superstar is a surprising but exciting addition and it will be interesting to see how he is involved.

  • Lando Norris: The Formula 1 driver for the Google-sponsored McLaren team will be on hand to highlight the speed and performance of the new devices. 

  • The Jonas Brothers: The famous band will add a musical and pop culture flair to the event further solidifying its status as a major entertainment spectacle.


This celebrity-filled format suggests that Google is aiming for a much broader, more mainstream audience this year, positioning the Pixel 20 as more than just a phone for tech enthusiasts. 


What to Expect: The Pixel 10 and Beyond 


The main event of course is the new hardware. This year’s lineup is rumored to be the largest yet, with four new Pixel phones on the horizon, all powered by a new more advanced processor. 


  1. The Pixel 10 Series

The star of the show will be the four-phone lineup: the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL and the Pixel 10 Pro Fold. The new devices are expected to run on the much-anticipated Tensor G5 chipset, which is rumored to be built on a more efficient 3nm process. This should lead to significant improvements in performance, power efficiency and more importantly on device AI capabilities. 

  • Camera: The base Pixel 10 is rumored to finally get a triple-camera setup, a major upgrade from its predecessors. This is a game-changer for Google’s entry-level flagship giving it a much more versatile camera system. 

  • Display: The new phones are expected to feature brighter displays with a 120Hz refresh rate across the entire lineup, with some models rumored to reach a stunning 3,000 nits of peak brightness.

  • Software: The phones will ship with Android 16 out of the box, with Google promising seamless integration with its services and a host of new, exclusive AI features, many of which are part of the new Gemini rollout.

2. The Pixel Watch 4

 

A new smartwatch is also on the docket. The Pixel Watch 4 is rumored to come in two different sizes and feature a relocated charging point and a 25% increase in charging speed. Expect to see it powered by Wear OS 6 with its latest UI enhancements.

3. The Pixel Buds 2a

 

Google is also expected to launch the Pixel Buds 2a, a new version of its budget-friendly earbuds. This is rumored to be the first A-series TWS (True Wireless Stereo) from Google to feature Active Noise Cancellation (ANC), a major upgrade that would bring a premium feature to a more affordable price point.

Key Takeaway

This year, Google is not just launching new hardware; it’s making a statement. By bringing in major celebrities and a larger lineup of devices, Google is positioning the Pixel 10 as a true competitor to the industry's biggest players, with a focus on both performance and pop culture. It's an exciting time for Google's hardware division, and we can't wait to see what they have in store for us.

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